Why you need a kitchen extension phone
Close-up: Kitchen_Extension_Phone.jpeg
Adorably-dressed toddler sitting on the counter unsupervised next to an electric appliance, angelic schoolgirl mixing batter in a pretty red dress, and Mom in a pressed white apron and pencil skirt chatting on a bubble-gum pink telephone that matches her drapes. EXACTLY my life in an opposite alternate universe (LOL.)
What I appreciate most about this ad is the copy. I know from movies, my education and real-life experience that the “Leave it to Beaver” lifestyle has it’s own set of assumptions, but this copy sounds like it was written for helpless damsels and not a head of household. Running a family is a full-time career, and looking good while doing it is a gift. I’m sure if this darling Mom could dress her children, bake a cake, start another one, do her hair, dress like a lady and keep a clean kitchen that she could also manage a stroll into the living room to co-ordinate a phone call to her repairman. Give the gal some credit! Love the ad, and the idea of convenience, but am sure thankful I’m living in the here and now. Image Source: http://www.flickr.com/photos/pinkponk
“Way Back Wednesday”
This is the second vintage ad post for Pink Lenses, so I’ve decided to make Wednesdays “Way Back Wednesdays” when I will post and comment on an old school advertisement of some sort (#WBW for Twitter followers.) If you have a favorite vintage ads please share!
Posted by Marcelle Turner on Jun. 03, 2009
Comments
In addition to the line Art pointed out, you *have* to love this hard sell: “When it rings you’re right there to say ‘Hello’.“
Wow! Well, sign me up! That closes the deal.
@tcwsonja
Posted by Sonja Jacob on 06/08/2009 11:52 AM
This is a great idea. There is always items we can learn from the past. I always laugh at the Super Polident commercials with the big mouth. But in hindsight-it was brilliant. Too this day when I think of Super Polident-i think of the big mouth. Cheesy is sticky, something that will never change-something stated by the ad with the pick phone and chocolate covered kids.
Posted by Derek on 06/11/2009 01:24 PM
“Since the kitchen is where you spend so much time, it makes sense to have a telephone handy.“
Ooooh boy!
Posted by Art on 06/05/2009 03:09 PM